Brandstorm: My Nottingham Masterclass now open for bookings
I have an exciting announcement for you. Booking for my two-part, hands-on masterclass which will teach you the building blocks,...
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Matt Davies
Dec 13, 20194 min read
The Danish Design Ladder
Design is good for business. It creates value (both within and without), unity, efficiency, and therefore profits. It provides ways of...
Matt Davies
Oct 29, 20194 min read
The "5 Whys" Method (5Ys) - how to collaboratively identify and solve the root cause of problems
The problem you are facing might not be the real problem you are facing. There might be another problem making the current problem occur....
Matt Davies
Oct 16, 20197 min read
5 Steps to designing a company culture programme
Culture in modern business is everything. With a choice of places to work, top talent is now demanding workplaces which fit with their...
Matt Davies
Aug 27, 20196 min read
Do brands really live their values? This tool helps them do so.
There is a disconnect. As a brand consultant, one of the main things I find is a disengagement between the employees of an organisation...
Matt Davies
May 18, 20192 min read
How to re-brand in 6 weeks - not 6 months - with Agile Strategy
Depending on the size of a business it typically takes a good 6-18 months to build a successful brand strategy. Right? Wrong. This is old...
Matt Davies
May 10, 20192 min read
Blue Ocean Strategy - Make competition irrelevant
To win you must smash the competition. This is the basic thinking of most modern businesses. They compete with other brands in their...
Matt Davies
May 2, 20194 min read
Branding & Growth Strategy
Ok, so you want to grow your business. You have ambition. A target. The pressure to show progress. I get it. And I'll share how you can...
Matt Davies
Apr 25, 201911 min read
Five Brand Building Tips for Startups
I work with all sizes of business. Brand principles apply to them all. But start-ups are in a unique position when it comes to branding....
Matt Davies
Apr 15, 20191 min read
Podcast: I'm interviewed on Shelf Impactors™
I'm thrilled to announce the release of this Shelf Impactors™ #S2E02Podcast. Hosted by packaging expert Mark Grey of Blue Nectar Design,...
Matt Davies
Jan 19, 20193 min read
6 new principles for working
Having started out as a solo consultant recently, I’ve been fortunate enough to pick up my first three clients. I’m doing all sorts of...
Matt Davies
Jan 11, 20192 min read
The Five Whys - Identify problems fast
Most of us stop asking “why” after the age of 4. But maybe the four year olds have it right. Maybe we need to ask “why” more often. Why?...
Matt Davies
Dec 3, 20188 min read
Rebranding - the SWAT team approach
Towards the latter stages of the branding process you will know who you are and why you exist. You will also know how you are going to...
Matt Davies
Aug 16, 20185 min read
Six thinking hats - The power of parallel thinking
Have you ever been in a room where everybody is arguing and you are getting nowhere fast? It happens all the time. The problem with...
Matt Davies
Jun 28, 20183 min read
Give your creative ideas away
Back in our school days we learnt to hide our answers from the kid sitting next to us. We'd put our arm over our papers and glare at any...
Matt Davies
Jan 25, 20183 min read
The power of brand purpose
If you can communicate it, "purpose" is powerful. Why? Because if your purpose links to mine I'm more likely to join your cause. If it...
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